The Referrals Book!
Why is it that every business guru preaches asking for referrals?
Even when they know it doesn’t work, they’ll still tell you to do it. When you complain (as I have) they tell you that you just aren’t doing it right; that your method needs tweaking.
I take a completely different approach…and here’s why And by the way, it works every time.
Asking For Referrals Is A Complete Waste Of Time
I can show you how to approach your clients…
- without feeling embarrassed
- without endangering your relationship
- without having that awkward conversation
- and still generate a flood of referrals
Why simply asking for referrals doesn’t work Traditional approaches to referral generation is based on scarcity economics. It’s the dogma that says business owners must approach clients and ask for referrals because it’s the only way to generate them. But in reality, this model -even though every business book published advances it- simply doesn’t work.
Asking clients for referrals can:
- embarrass your best clients
- make you appear desperate for business
- waste a tremendous amount of valuable time
My Special Report tells explains why and what can be done about it. 
Is there an alternative? Why Asking For Referrals Is A Complete Waste of Time is a 36-page eBook that teaches you how case studies can generate referrals without wasting your time or that of your clients. It’s based on three bedrock principles of business success and contains a complete step-by-step guide for creating compelling case studies that build credibility and trust.
What’s inside this 36-page eBook? Part One:
Why directly asking clients for referrals doesn’t work…and never will
- Why you hesitate to do it
- Why clients don’t like it
- How it endangers your client relationship
Part Two: Why the ProCaseStudies method of referral generation works
- How it builds credibility and trust
- How it enhances your client relationship
- How it positions you for greater exposure
Part Three: How to put the ProCaseStudies system into action
- Complete step-by-step instructions
- How to select the best clients to interview
- What kind of equipment you’ll need
- How to craft a creative brief that guides the process
No one likes having to ask for referrals It’s an uncomfortable situation at best. Imagine you’re sitting across from your best client enjoying a nice business lunch. Then you ease into a ‘real’ reason you’re there: To ask her to refer someone to you.
That’s no way to do business I know, every book out there tells you to do this and it’s insane. Even the top sales gurus teach courses on hoe to do it right. But I just don’t buy it and neither do a lot of my clients. They’d much prefer to approach their client with a win-win proposition that every body feel at ease.
Why Asking for Referrals Is A Complete Waste Of Time is your guide-book to this win-win process
- Never again feel like you have to corner a client into refer new business
- Never again have your clients route you to voice mail
- Never again be at a loss for new and interested clients
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Get a flood of referrals started today…for only $29.95! (Instant Download)
When you click on the above ‘Buy Now’ button, you’ll be taken to my PayPal credit/debit card processing page. (You DON’T have to be a member of Paypal to use your credit or debit card.) You can use your credit or debit card to purchase the eBook.
If you’re a Paypal member, you can also use your Paypal account.When you’ve completed your transaction, you’ll be taken to a special page where you can download the eBook. If you experience any problems with the download, please sue the contact for to send me a note and we’ll set things right lickety-split.
My Pick Up The Phone Guarantee
After reading the eBook, if you don’t agree that you’re better off following my advice about reducing risk and approaching your clients in the manner I suggest; if you don’t agree that asking for referrals is a complete waste of your client’s and your valuable time, simply pick up the phone and call me. Tell me why you disagree and I’ll refund your money.
It’s that simple.

Got a Question?
If there’s an issue I haven’t addressed or a question you’d like to ask, please send me a note using the form below and I’ll get back to you as soon as I receive it.

